General Admission – $15 | NO FREE LIFT TICKETS
SnowJam Membership – $24 | INCLUDES FREE LIFT TICKETS
Kids (13 and under) are free with a paid adult
November 7, 2025 4:00 pm – 10:00 pm
November 8, 2025 11:00 am – 6:00 pm
November 9, 2025 11:00 am – 5:00 pm
Del Mar Fairgrounds | Exhibit Hall
2260 Jimmy Durante Blvd
Del Mar, CA 92014
Del Mar Fairgrounds charges
Day of – $20
SAVE $5 on parking by purchasing your parking online at least 24 hours in advance of your event.
Jump into the excitement at the SnowJam Expo, where an unbeatable selection of ski and snowboard gear awaits! From this season’s cutting-edge innovations to last year’s must-have steals, we’ve got everything to turbocharge your time on the slopes. Try it on, fall in love, and take it home the same day!
Our passionate experts are here to guide you through a mountain of options, ensuring you find the perfect fit for your style and skill level. And guess what? Our prices are so competitive, you’ll feel like you’re snagging online deals—but with the bonus of in-person expertise and instant gratification!
Get ready to make this winter unforgettable—your next adventure starts at SnowJam!
Lift tickets are ONLY included with the SnowJam Membership. You must attend the live event to activate vouchers. Lift tickets are valid for the 2025/26 winter season only, and are non-refundable, non-transferable, and hold no cash value.
2024 Expo details:
Holiday Dates
One per guest, cannot be combined with other specials. Claimed by having your SnowJam Membership scanned at the front door at SnowJam San Diego.
2024 Expo details:
Valid 7 days a week excluding
One per guest, cannot be combined with other specials. Both lift tickets must be used on the same day. Valid for adult lift tickets only. Claimed by displaying your SnowJam Membership to the Snow Valley booth. General admission tickets do not qualify for this offer.
2024 Expo details:
Valid 7 days a week excluding
One per guest, cannot be combined with other specials. Claimed by having your SnowJam Membership scanned at the front door at SnowJam San Diego.
2024 Expo details:
Valid Monday – Friday excluding
One per guest, cannot be combined with other specials. The discount code must be redeemed at least one day in advance and is not valid on the day of purchase. Claimed by having your SnowJam Membership scanned at the front door at SnowJam San Diego.
2024 Expo details:
Valid 7 days a week excluding
One per guest, cannot be combined with other specials. Claimed by having your SnowJam Membership scanned at the front door at SnowJam San Diego.
Free & discounted lift tickets included
No free lift tickets
Get ready to dive into a world of winter excitement with our amazing lineup of exhibitors! From top-tier gear manufacturers and cutting-edge equipment innovators to premier ski resorts and adventure tour operators, SnowJam brings you the best in the winter sports industry.
Explore new products, snag exclusive deals, and connect with experts who share your passion for the slopes. Whether you’re a seasoned pro or just starting out, our exhibitors have something special in store for you. Scroll down to discover who’s joining the SnowJam Expo and start planning your ultimate winter adventure!
Del Mar Fairgrounds | Exhibit Hall
2260 Jimmy Durante Blvd
Del Mar, CA 92014
November 7, 2025 4:00 pm – 10:00 pm
November 8, 2025 11:00 am – 6:00 pm
November 9, 2025 11:00 am – 5:00 pm
Only if you purchase the SnowJam Membership, which offers up to $500 in free and discounted lift tickets to participating resorts.
General Admission tickets are also available but do not include lift tickets. You can upgrade your General Admission ticket to a SnowJam Membership by logging into your account and click upgrade.
Click here to view lift ticket offers.
The Virtual Experience will not be available for SnowJam 2025.
Absolutely! SnowJam will feature a wide variety of ski and snowboard gear for sale, including everything from boots to boards, outerwear, and accessories. You can expect competitive prices on current-season gear and significant savings on gear from previous seasons.
Del Mar Fairgrounds charges
Day of – $20
SAVE $5 on parking by purchasing your parking online at least 24 hours in advance of your event.
Yes, we will have professional boot fitters on-site to assist you in finding the perfect ski or snowboard boots. Our team will ensure that your boots fit comfortably and provide the support you need for the slopes.
Lift tickets cannot be redeemed after the event. Please make sure you have your SnowJam Membership scanned at the front door. You can log in to SnowJamShow.com and visit the “Lift Tickets” tab to access and confirm your vouchers. If you encounter any issues, feel free to revisit the entrance for assistance before leaving the event.
Yes, SnowJam San Diego is a family-friendly event, and kids are welcome! While there are no specific children’s activities, we offer great deals on gear for all ages, and children under 13 receive free admission. Please note, lift ticket vouchers are not available for General Admission or childrens free admission.
You may purchase the SnowJam Membership for your child in order to receive lift ticket vouchers.
If you have any additional questions, feel free to reach out to us at help@snowjamshow.com or call (951) 241-0981.
You can upgrade your General Admission ticket to a SnowJam Membership anytime before the expo. Simply log in to your account at SnowJamShow.com, navigate to the “Tickets” section, and select the upgrade option. You’ll be prompted to pay the difference, and your ticket will be updated accordingly.
Yes, tickets for SnowJam Expo can be purchased online at SnowJamShow.com. We recommend buying your tickets in advance to secure your spot and take advantage of all the benefits.
After attending the event, log in to SnowJamShow.com and visit the “Lift Tickets” tab to access and confirm your vouchers. If you have any issues, please contact us at help@snowjamshow.com.
All ticket sales are final and non-refundable. If you’re unable to attend, you may transfer your ticket to another person by updating the attendee information in your account at SnowJamShow.com before the event date.
Stay in the loop by subscribing to our newsletter on SnowJamShow.com. You can also follow us on social media for the latest news, exclusive offers, and event updates.
Tickets are location-specific, so you’ll need to purchase separate tickets for each event if you wish to attend both SnowJam San Diego and SnowJam Las Vegas.
Yes, children under 13 receive free admission to SnowJam San Diego. Bring the whole family to enjoy great deals on gear for all ages.
