Showcase your brand
at SnowJam 2025

Celebrating 28 Years in San Diego and 18 Years in Las Vegas

Why Choose SnowJam?

Proven Track Record: With decades of successful events—28 years in San Diego and 18 years in Las Vegas—SnowJam has established a loyal and growing attendee base.
Targeted Audience: Engage with over 3,000 attendees daily, comprising 64% snowboarders and 36% skiers, primarily aged 25-44.
Cost-Effective Marketing: Secure a 10’x10′ booth starting at competitive rates, providing a high return on investment through direct sales and brand exposure.
Comprehensive Support: Benefit from our automated data collection system, which provides you with a CCPA-compliant list of booth visitors for effective post-event follow-up.

Who Should Exhibit?

Ski & Snowboard Retailers, Winter Apparel & Gear Brands, Ski Resorts & Lodging Providers, Equipment Manufacturers, Adventure Travel Companies, Outdoor Lifestyle Brands

Exhibitor Setup & Event Logistics

Date & Time

November 7, 2025. 4pm-10pm
November 8, 2025. 11am-6pm
November 9, 2025. 11am-5pm

Move-in and out

In:
Thursday, Nov 7, 2025. 8am-6pm
Friday, Nov 8, 2025. 8am-3pm
Out:
Sunday, Nov 9, 2025. 5:01pm-12am

Date & Time

November 15, 2025. 11am-6pm
November 16, 2025. 11am-5pm

Move-in and out

In:
Friday, Nov 14, 2025. 8am-6pm
Saturday, Nov 15, 2025. 8am-10am
Out:
Sunday, Nov 16, 2025. 5:01pm-12am

General Information

All booths must be fully set up one hour before doors open to attendees.
Bring signage, product displays, WIFI hotspots, dolly/hand carts, and anything needed for sales transactions.
Power, internet, and additional services are available for an upcharge upon request.
Temporary Sellers Permit – California
📞 Need Assistance? Contact us at (951)326-0301 or andrew@snowjamshow.com

Attendees

Approximately 3,000 people per day

Attendee Demographic

Male 59% Female 41%
Snowboard 64% Ski 36%
25-34 years old 31% 35-44 years old 28%

Badges

Badges are given to you on site at the customer service/will call booth. Limit 4 badges per 10'x10' booth.

Internet

Internet is available through the venue at an additional fee. We recommend using a personal hotspot.

Electricity

$150 for a 5amp/500w drop. Deadline to order electricity is October 31st.

Tips for Success as a Vendor

SnowJam Expo Giveaway

Create an Irresistible Expo Special: Offer something that will grab attention—a low-season vacation discount, an exciting prize, free lift tickets, or any enticing deal to generate buzz around your brand.
Drive Booth Traffic: Attendees will be directed to visit your booth to claim your special offer, ensuring maximum engagement.
Automated Follow-Up: We generate an automated email response sent directly to the customer’s inbox in real-time after they interact with your booth.
Post-Expo Benefits: After the event, you’ll receive a CCPA-compliant list of all attendees who visited your booth, allowing you to continue the conversation and build lasting relationships.

Maximize your impact at SnowJam by engaging with a passionate community ready to embrace what you have to offer. With our support in data collection, exposure, advertising, and membership promotions, you’ll not only make a splash at the expo but also enjoy benefits that last all season long. Join us and make this winter your most successful yet!

Discover the Advantages of the SnowJam Membership

Established in 2009, the SnowJam Membership was created to foster ongoing connections between our vendors and expo attendees long after the events conclude. Over the past decade, our program has blossomed, now featuring over 20,000 active skiers and snowboarders each year and a revolving community of 100,000+ unique individuals who have joined in just the past five years.

Our live expos have evolved into annual gatherings that celebrate this vibrant community. The SnowJam Ski & Snowboard Expos are now the ultimate destination for members to plan their winter vacations, gear up for the upcoming season, and unite with fellow enthusiasts to discuss and celebrate the sport they love.

SnowJam Members are eager to maximize their investment by taking full advantage of the exclusive discounts and benefits they receive each winter season. By participating in our membership program, your business can:

Gain Market Share: Tap into a dedicated audience of winter sports enthusiasts ready to discover new destinations and products.
Increase Exposure: Showcase your resort, lodge, or shop to thousands of active skiers and snowboarders.
Advertise Effectively: Leverage our platform to promote your offerings directly to those most interested.
Create Lifelong Customers: Build lasting relationships with a community passionate about winter sports.

Join the SnowJam Membership program and connect with a thriving network of winter enthusiasts eager to experience what your business has to offer. Together, let’s make this winter season the most memorable one yet!