SnowJam San Diego

Del Mar Fairgrounds | Exhibit Hall
November 12 - 14, 2021
Sponsored By
Snow Valley Logo SnowJam

Thank you for attending SnowJam San Diego 2021

We would like to extend a huge thank you for all that supported us in San Diego! On behalf of the SnowJam family, we hope you have an amazing season!

Having trouble finding your lift tickets?

Click here to LOGIN
Select the menu icon (top right of screen for mobile)
Select “Lift Tickets”. Click download to save or screenshot your lift tickets.

Want to reprint your SnowJam Membership? 

Click here to LOGIN
Select the menu icon (top right of screen for mobile)
Select “Mobile Membership”. Screenshot this barcode/QR code to use at Snow Valley throughout the season. 

Misspelled your email address?

Click here to LOGIN
Select the menu icon (top right of screen for mobile)
Select “Profile”. When you are finished updating your information, click Update.

Most other inquiries can be resolved through the new login feature!

SnowJam San Diego 2021

SnowJam San Diego is back for our 26th year at the Del Mar Fairgrounds this November! Shop our huge selection of brand new, factory warrantied ski & snowboard equipment. SnowJam attendees can expect to find the same savings as most online retailers. The best part of shopping at SnowJam is you get to try it on and take it home!

SnowJam attendees also receive a FREE Snow Valley lift ticket included with admission. Tons of other free lift tickets, enter to win vacation packages, and much more are available at SnowJam 2021!


November 12, 2021. 4p – 10p
November 13, 2021. 11a – 6p
November 14, 2021. 11a – 5p


Del Mar Fairgrounds | Exhibit Hall
2260 Jimmy Durante Blvd
Del Mar, CA 92014
Get Directions


Adult SnowJam Membership (14 and up)- $23
*Kids (13 and under) are free with paid adult. 
* Admission only. No free lift tickets


Del Mar Fairgrounds charges $10 per car

Masks are required at all times regardless of vaccination status. Thank you for your cooperation and understanding!

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Ski & Snowboard Expo

We compete with online prices

SnowJam Members are invited to our exclusive Ski & Snowboard Expo, where you’ll find a huge inventory of boots, bindings, gloves, goggles, skis, snowboards and anything else you need to get ready for the winter! SnowJam attendees can expect to find the same savings as most online retailers.

Get fitted by the pros

The best part of attending a SnowJam Expo is the fact that you can try your equipment on and take it home! We have a staff of over 100 experts on hand to make sure the pair of ski’s or snowboard is the right size, the boots fit just right, and your jacket matches your outfit.

Pick up your free lift tickets

Lift ticket vouchers, enter to win vacation packages, and other freebies can be claimed in person at the Ski & Snowboard Expo or online at the SnowJam Virtual Experience. Visit each participating resort to claim your vouchers! The virtual event will occur the same weekend as the live event.

What's Included With Admission?

Special Features

Free Lift Tickets, Giveaways, & More

Snow Valley Logo SnowJam

Free Snow Valley midweek lift ticket

Blackout Dates
Dec 18 – Jan 2, 2022;
Jan 15 – Jan 17;
Feb 19 – 21
In-person & virtual

Brian Head logo SnowJam

Free Brian Head lift ticket

Blackout Dates
Nov 25 – Nov 28;
Dec 18 – Jan 2, 2022;
Jan 15 – Jan 17;
Feb 19 – 27
In-person & virtual

Eagle Point logo SnowJam

Free Eagle Point lift ticket

Blackout Dates
Dec 23– Jan 1, 2022;
Feb 19 – 21
In-person only

Mammoth logo SnowJam

2-day lift ticket to Mammoth Mountain for $169

Valid Nov 13 – Dec 16
While Supplies Last
In-person only

Salt Lake logo SnowJam

Win 3 night vacation to Salt Lake for two

In-person only

Win 5-7 night vacation to Edmonton, Canada for two

In-person only

SnowJam Special Pricing for IKON pass

In-person only

Discounted lift tickets, season passes and more at the Mt High booth

In-person only

4 lift tickets to Mt Baldy for $100

In-person only

How Do I Claim My Lift Tickets?

At the Live Event

Visit our resort and retail vendors in-person at the SnowJam Ski & Snowboard Expo! Display your SnowJam Membership to each booth at the show to claim each free lift ticket or show special!


At the Virtual Event

The SnowJam Virtual Experience is available for anybody who cannot make it to our live event. Access to the Virtual Experience will be available during the days/time of the live event.

What's the Virtual Experience?

Members can claim free and discount lift ticket vouchers from the comfort of your own home! Browse a series of virtual booths, where you can download the latest trail map, learn about the terrain, view resort amenities, and claim your FREE & discounted lift tickets!

Please note, ski & snowboard equipment will only be available at the live event. Lift tickets can be claimed beginning on Friday, November 12th at 4p and end Sunday, November 14th at 5p

California residents only

SnowJam Membership

The SnowJam Membership continues to save you money throughout the season! Members have access to deeply discounted lift tickets to Snow Valley all season long! Additionally, members will receive discounts on lodging throughout California and Utah. For more information, click the link below!

Snow Valley Logo SnowJam
Discount Snow Valley Lift Tickets

Half Price & FREE lift tickets to Snow Valley!

Discounted Lake Tahoe Lodging

Tahoe Lakeshore Lodge & Spa lodging discounts with SnowJam Membership.

Discounted Big Bear Lodging

Big Bear Cool Cabins lodging discounts with SnowJam Membership.

Discounted Mammoth Lodging

Mammoth Reservation lodging discounts with SnowJam Membership.

Discounted Brian Head Lodging

Save 10-20% at Alpine Lodging Rentals with SnowJam Membership.

Discounted Lessons

$20 off your first lesson on Adventure Ski School's revolving carpet!

Having trouble? Try Logging in!

Click here to login to your account. Through our online portal, you can easily screenshot your SnowJam Membership, download lift ticket vouchers and much more.

Most customer service related issues can be solved through the brand new online portal!

  • If there is a typo in your first or last name, you will have to contact us.
  • You must visit each booth while you are at SnowJam San Diego or Las Vegas.
  • Have your SnowJam Membership (admission ticket) scanned at EACH booth you plan on receiving benefits from.
  • If you do not have your SnowJam Membership document scanned while at the event (or virtually), you are not eligible to receive a lift ticket. The last day to claim your lift tickets is December 5th at 5pm. 
  • Still having trouble? Click here to contact us!
  • Anyone who attends the live or virtual SnowJam events can claim a free midweek lift ticket. You must visit the Snow Valley booth (in person or online) and have your SnowJam Membership scanned. The voucher will be sent to you via email. This deal is valid non-holiday and midweek only. 
  • Everyone who purchases a SnowJam Membership receives alternating half price and free lift tickets throughout the season. Bring your SnowJam Membership (with barcode and QR code) to the guest services window at Snow Valley. Your first, third, fifth, seventh visits are half price. Visits two, four, and six are FREE. No blackout dates or restrictions to this deal.
  • Still having trouble? Click here to contact us!